SBC Summit: Providing Tools for Innovation in Casinos and iGaming

As the casino and iGaming sectors evolve amid the rise of digital gaming platforms and innovative technologies, the upcoming SBC Summit will equip delegates with cutting-edge strategies and insights to enhance their offerings and drive growth, through the Casino & iGaming Zone.

Scheduled for September 24-26 at the Feira Internacional de Lisboa and aimed at 25,000 For industry professionals, the zone will include a dedicated exhibition floor, networking and catering facilities, and a conference programme focused on casinos and iGaming.

The show floor will serve as the perfect platform for delegates to connect with the latest innovative technologies and industry-defining game releases and services. Among the 600 Companies set to exhibit at the event, prominent casino and iGaming brands confirmed for the zone include: Alea, B-gaming, Comrade, CreedRoomz, EveryMatrix, Gamzix, IGP, iGate, Optimize, Pascal Gaming, Playnetic, Playtech, Plane, PopOK Gaming, Smart ass, Slimsoft, Sports technology, Wazdan And Extreme.

In addition, the show floor will feature several dedicated networking facilities, complemented by a variety of catering options, ensuring that delegates are well equipped to make meaningful connections and hold business meetings in a relaxed and comfortable environment.

Rasmus SojmarkCEO & Founder of SBC, commented: “The casino and iGaming sectors are experiencing a period of remarkable innovation, evolution and improvement. However, with the industry undergoing such significant change, delegates have much to think about to ensure efficient growth and sustained success.

“The themes of innovation and evolution will be prominent at the upcoming SBC Summit, providing delegates with tools and strategies to stay ahead of the trends and successfully navigate the regulatory and compliance landscape.”

Casino and iGaming enthusiasts looking to broaden their educational horizons can look forward to three days of in-depth discussions on key topics impacting the industry. The first day of the special zone education curriculum delves into using data to predict player needs, strategies for recruiting and retaining players across markets, omnichannel approaches to improving customer experience, and navigating complex regulations.

Topics covered on the second day include leveraging gamification and artificial intelligence (AI) to increase player loyalty, innovative business models adopted by new game studios, a comprehensive overview of the current state of live casino, future trends in slot design and the changing role of gaming aggregators.

The final day will cover topics such as the impact of immersive technology on gaming, personalized marketing strategies, integrating AI with authentic content to improve SEO rankings, and an exploration of niche trends in gaming.

Industry experts who will be present at the casino and iGaming conference include: Ross Parkhill (CEO, Rhino Entertainment Group), Corey Plumber (Chairman and CEO, Olympic Entertainment Group), Francesco Postiglione (CEO, Casumo Holdings Ltd), Matthew D’Emanuele (CEO, Yolo Entertainment), Alexander Tomic (Founder and CEO, Alea), Cristina Turbatu (Chief Technology Officer, Casumo), Olivier Bartlett (Vice President Gaming, Product & Content, BetMGM), Graciella Anthony (Head Live Casino, Entain), Giorgi Gvenetadze (CCO, Adjarabet) and Stian Enger Pettersen (CEO, Casino, EveryMatrix) and more.

In addition to the Casino & iGaming Zone, delegates will be able to explore the Sports Betting Zone and Player Protection Zone, the Media Headquarters and dedicated Affiliate Leaders, Payment Expert & ESI Lisbon Summits. Each area will feature a dedicated show floor, focused networking sessions, catering options and a targeted educational programme.

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Operators and affiliates can request a free pass to the event. If you are an operator, you can request a free pass hereIf you are an affiliate, you can request a free pass here.

Anyone can secure their spot at the upcoming SBC Summit with a special offer grant access to all three main days of the event, including the exhibition floor, conference content and evening networking parties, all for the reduced price of just €300.