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Samsung to Enhance Athlete and Fan Experience for an Unforgettable Paris 2024 Paralympic Games – Samsung Global Newsroom

As a long-standing supporter of the Paralympic Movement, Samsung will make the Paralympic experience accessible to athletes with the Galaxy Z Flip6 Olympic Edition, inviting fans to get into the Paralympic spirit at pop-up experience locations across the city.

Samsung Electronics, a worldwide partner of the Olympic and Paralympic Games, will leverage the power of Galaxy technology to continue supporting athletes and fans with connected Games-time experiences at the Paris 2024 Paralympic Games, helping them create lifelong memories of the Games.

Samsung’s central message for Paris 2024 is “Open always wins”, which embodies the belief that with an open mind, every new experience becomes a meaningful achievement – ​​a sentiment embodied by the athletes competing in the Paralympic Games. Samsung will celebrate the open spirit and resilience demonstrated by Paralympians by leveraging its latest mobile technology to open up new experiences and possibilities for athletes, fans and the wider world during the Paris 2024 Paralympic Games.

“Samsung has been a partner of the Paralympic Games for nearly two decades and as a dedicated supporter of the Paralympic Movement, we are proud to offer the best possible experience for athletes, fans, spectators and volunteers at the Paris 2024 Paralympic Games using our latest mobile technology,” said Stephanie Choi, EVP & Head of Marketing of Mobile eXperience Business at Samsung Electronics. “It is an honor to bring fans around the world closer to their favorite Paralympians, their stories and uncompromising spirit as they blaze new trails and inspire greatness.”

Continued support for the Paralympic Movement

Samsung’s support for the Paris 2024 Paralympic Games follows an 18-year partnership that began at the Turin Paralympic Winter Games in 2006. During this time, Samsung has used its mobile technology to engage and inspire fans and supporters while raising awareness of the Paralympic Movement. The “Dialogue in the Dark” demonstration at Sochi 2014 allowed visitors to Galaxy Studio Olympic Park to experience a day in the life of a visually impaired person, helping visitors understand the challenges they may face from their perspective. Similarly, visitors to Samsung’s experience space at the PyeongChang 2018 Paralympic Winter Games were able to try out the Relúmĭno feature paired with Samsung Gear VR, which helped people with visual impairments see the world more clearly. Samsung will continue to promote sporting excellence and the shared values ​​embodied by Paralympic athletes through its continued support for the Paris 2024 Paralympic Games.

Samsung Galaxy Trailblazers Championship Team

For the Paris 2024 Paralympic Games, Samsung has supported its roster of Team Samsung Galaxy athletes. The team of pioneers, who were selected for their impact on and off the field of play, includes French blind footballer and Olympic Torchbearer Yvan Wouandji, and Paralympians Johannes Floors (para-athletics, Germany), Madison De Rozario (para-athletics, Australia), Ugo Didier (para-swimming, France), Hee-jin Kim (goalball, Korea), Kadeena Cox (para-cycling and para-athletics, Great Britain) and Desirée Vila (para-athletics, Spain). The athletes shared their feelings about Samsung’s support:

  • Ugo Didier: “The Paris 2024 Paralympic Games are special because they are taking place in my home country. Beyond the competition, I want to show that with enough dedication, anyone can participate in sporting events and deliver world-class performances, regardless of disability. I am grateful to be working with Samsung to share this message.”
  • Madison De Rosario: “Technology plays an important role in our entire sports movement. To have a tangible impact on fans and people, you need to be able to connect with them to really get to know who they are and let them know who you are. It’s an honour to be supported by Samsung as I head into my fifth Paralympic Games to bring people around the world closer to the Paralympic movement.”
  • Johannes Floors: “To be a successful Paralympic athlete, determination is essential, but it also requires honest self-reflection, the ability to accept criticism, precise engineering and an open-mindedness to try the new and innovative approaches that ultimately prepare you for success. I am delighted to be working with Samsung, who share these values ​​and reflect them in their own innovation.”

Additionally, Samsung released the film Voices of Galaxy in May, which focuses on the story of Johannes Floors: his motivation, determination and passion to make an impact on the next generation.

Using the latest technology for an unforgettable game-time experience

To enhance the athlete experience, Samsung will provide nearly 5,000 Galaxy Z Flip6 Olympic Edition smartphones to Paralympians competing in the Games. The exclusive edition comes with a range of built-in services and apps to help athletes enjoy Paris and easily navigate every aspect of their Games experience. The Galaxy Z Flip6 Olympic Edition supports the latest Galaxy AI features, as well as accessibility features, to ensure all Paralympians have the best possible experience.

Interpreter,1 which enables live conversations to take place instantly, allowing all Paralympic athletes to connect with other athletes from all over the world. Bixby Vision for accessibilitywhich provides audio descriptions of images and the user’s environment, and Relationship overviewwhich enhances the contrast and brightness of the screen or sharpens the image outlines to improve visibility. This allows visually impaired athletes to move seamlessly through the competition venues and stay in touch with fans after their trip to Paris 2024.

Opening up fan experiences to spark the Paralympic spirit

The start of the Paralympic Games also marks the next wave of the popular Samsung Olympic Games Pin Collection, taking place at the fully accessible Olympic™ rendezvous @ Samsung pop-up experiences at Champs-Elysees 125 and Square Marigny in Paris. Paralympic fans can participate in Galaxy AI experiences to complete their collection of 16 specially designed pins, including four representing Paralympic sports – Blind Football, Para Athletics, Wheelchair Basketball and Wheelchair Tennis – to receive a new Galaxy Z Flip6 and a chance to win a return package for two to attend Milano Cortina 2026. Fans will also have the opportunity to take part in an interactive journey through Samsung’s rich heritage around the Olympic and Paralympic Games and try out the latest Galaxy technology for themselves at the venues. Additionally, Samsung plans to host a series of events and performances at its Olympic GamesTM Rendezvous @ Samsung pop-up experience locations during the Games, where fans can come face-to-face with their favorite Paralympic athletes.

Fans and visitors can celebrate the Games and experience Samsung’s latest technology up close during the Olympic Games.TM rendezvous @ Samsung locations, open during the Paris 2024 Paralympic Games:

  • The OlympicTM rendezvous @ Samsung | Square Marigny will reopen on August 29 from 10am to 10pm until September 8.
  • The OlympicTM rendezvous @ Samsung | Champs-Élysées 125 is open from 10am to 8pm from Monday to Saturday and from 11am to 8pm on Sundays until October 31st.

▲ Wheelchair basketball players from Team France share a group selfie after collecting their Samsung Galaxy Z Flip6 Olympic Edition at the Samsung Experience pop-up area in the Olympic and Paralympic Village.

▲ (From left) Team Korea boccia players Sunhee Kang and So Yeong Jeong, Team Denmark wheelchair rugby player Kurt Busk, International Paralympic Committee President Andrew Parsons and Team France wheelchair basketball player Jordan Luce pose together at the Samsung Experience pop-up space in the Olympic and Paralympic Village.

▲ Team France archers share a group selfie after collecting their Samsung Galaxy Z Flip6 Olympic Edition at the Samsung Experience pop-up area in the Olympic and Paralympic Village.

▲ German wheelchair basketball players Svenja Mayer (left) and Mareike Miller (right) pose with their new Galaxy Z Flip6 Olympic Edition at the Samsung Experience pop-up area in the Olympic and Paralympic Village.

▲ Paralympic athletes from Team Korea pose together for a group photo after collecting their Samsung Galaxy Z Flip6 Olympic Edition at the Samsung Experience pop-up area in the Olympic and Paralympic Village.

▲ Seated volleyball players from Team Slovenia pose together for a group photo after collecting their Samsung Galaxy Z Flip6 Olympic Edition at the Samsung Experience pop-up area in the Olympic and Paralympic Village.

▲ Team South Africa wheelchair tennis player Alwande Sikhosana receives his Samsung Galaxy Z Flip6 Olympic Edition at the Samsung Experience Pop-up Space in the Olympic and Paralympic Village.

▲ (From left) Seated Brazilian volleyball players Anderson Rodrigues dos Santos and Daniel Yoshizawa pose with Cape Verde javelin thrower Marilson Fernandes Semedo at the Samsung Experience pop-up space in the Olympic and Paralympic Village.

1 Interpreter requires Samsung Account login. Certain languages ​​may require downloading a language pack. Service availability may vary by language. Accuracy of results is not guaranteed. Availability and supported features may vary by country, region, or carrier. Availability of supported languages ​​may vary.

About Samsung’s involvement in the Paralympic Games
Samsung is a global partner of the International Paralympic Committee (IPC) in the wireless communications and computing devices category. Since the Turin 2006 Paralympic Winter Games, the company has proudly supported the Paralympic Movement, enabling athletes and fans around the world to share the excitement and inspiration of the Games through Samsung’s transformative mobile technology. Samsung’s commitment to the Paralympic Games will continue through to LA 2028 and will be celebrated through innovative mobile and computing experiences driven by purposeful innovations in the wireless communications and computing devices category, including devices with artificial intelligence, virtual reality, augmented reality and 5G.

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