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Robert Kraft reportedly wants to know why Jerry Jones is in the Pro Football Hall of Fame and he isn’t

FOXBOROUGH, MASSACHUSETTS - OCTOBER 17: Dallas Cowboys owner Jerry Jones and New England Patriots owner Robert Kraft chat before their game at Gillette Stadium on October 17, 2021 in Foxborough, Massachusetts. (Photo by Maddie Malhotra/Getty Images)

Jerry Jones (left) is in the Pro Football Hall of Fame. Robert Kraft (right) is not. (Photo by Maddie Malhotra/Getty Images)

At 83, New England Patriots owner Robert Kraft has six Super Bowls to his name and is waiting to have his name called by the Pro Football Hall of Fame. The wait hasn’t been a happy one, according to a story by ESPN’s Don Van Natta Jr.

For the past decade or so, Kraft’s camp, led by Patriots PR chief Stacey James, has pushed to have Kraft anchored in Canton, Ohio, with little success. The 12-person subcommittee that makes the final vote has not even forwarded his name to the full 50 selectors.

The wait reportedly left Kraft so frustrated that he had some pointed words to say about Dallas Cowboys’ Jerry Jones’ inclusion:

Kraft saw the selection of (Jerry Jones) as an insult, a judgment that Jones is more responsible for the NFL’s astonishing success.

“He hasn’t been to the NFC title game in 20 years and he’s still in?” Kraft told a confidant. “How does that work?”

Kraft’s candidacy for the Hall of Fame has several advantages.

Sure, there are his six Super Bowl rings, won over two decades as the NFL’s best team. Tom Brady and Bill Belichick understandably get more credit for that, but it’s been an incredible run for a team that nearly moved before Kraft bought the team in 1994. Kraft has also long been one of the NFL’s most influential owners, helping to negotiate an end to the 2011 lockout and chairing the owners’ media committee that recently negotiated a $110 billion television rights deal.

On the other hand, there are the scandals. Kraft’s tenure as team owner has seen the Spygate scandal, the Deflategate scandal, and his own scandal involving a certain massage parlor in Florida. None of these have helped Kraft’s image, but it’s apparently Spygate that bothers voters the most:

A small group of anti-Kraft voters told ESPN they have long been concerned that Kraft knew far more about Spygate than he has admitted. “Some voters believe he was part of the biggest cheating scandal in NFL history,” one veteran Hall voter said. “That’s a very tough one to overcome.”

Another voter said: “Kraft has distanced himself from Spygate, but it has been raised — it needs to be considered.”

As for Jones, there were certainly critics of the decision to hire him in 2016 (apparently this was when several owners, not just Kraft, wondered why they couldn’t reach Canton). Since Jones bought the team in 1989, it has won three Super Bowls, but Jones has also made some confusing decisions. “America’s Team” hasn’t reached the Super Bowl, or even the NFC championship game, since 1995.

As one voter explained to Kraft, it was Jones’ role as a marketer that propelled him to the top:

In August 2017, longtime Hall of Fame voter Jason Cole said he sat down for an interview with Kraft and James in Kraft’s wood-paneled office in Foxborough. Minutes into the conversation, Kraft asked Cole, “How did Jerry Jones manage to get into the Hall of Fame?”

“He’s PT Barnum,” Cole said he replied, echoing a sentiment he’d expressed earlier when James called to ask for clarification. “He’s the best marketer in the history of sports.” Cole recalled that Kraft just laughed.

Since 2000, only five owners have signed: Jones, Dan Rooney of the Pittsburgh Steelers, Ralph Wilson of the Buffalo Bills, Eddie DeBartolo of the San Francisco 49ers and Pat Bowlen of the Denver Broncos.

The good news for Kraft is that a major change in voting could help his cause. For years, the Hall has voted on a coach/contributor class, which pits owners against coaches, league executives and, in 2022, an umpire.

That will reportedly change this year, with coaches and contributors being divided into different categories. Kraft will have less competition, but the question is whether he can overcome other headwinds.

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