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Nolan Partners assists the American tennis association with CFO Search

June 27, 2024 – Nolan Partners, an Excel Sports Management company, has appointed Kevin Flaherty as Chief Financial Officer of the United States Tennis Association (USTA) in White Plains, NY. “Congratulations to Kevin Flaherty on his recent appointment as CFO of the United States Tennis Association,” Nolan Partners said in a LinkedIn post. “Thank you to our partners at USTA for trusting us with this search, and we wish Kevin all the best in his new role.”

“Kevin has a proven track record of success throughout his career at some of the most respected institutions in sports and finance,” said Lew Sherr, USTA Executive Director and CEO. “He brings a wealth of experience that will be a tremendous asset to our organization. This It is an exciting time for the USTA as we implement growth strategies that will help let the game grow, both at the grassroots level and at the professional level.”

“Kevin’s insight and skill will be invaluable in the future. In addition, his extensive work continues in partnership with the 32 NFL clubs a variety of “These things will be tremendously helpful as we continue to improve our coordination with and support of the 17 USTA Sections,” said Mr. Sheer. “We are incredibly excited to have Kevin join the USTA, and I look forward to having him as part of our leadership team.”

Mr. Flaherty comes to the USTA after serving as the NFL’s Senior Vice President of Club Finance. In that role, he led the team responsible for the financial analysis used to inform ownership of the League’s overall economic model and to inform decision-making in areas such as the development of the club’s financial policies, stadium projects , stadium financing programs, ownership transactions and debt policies. And issuance, revenue sharing, pension plan management and other strategic initiatives. Prior to his fifteen years in the NFL, Mr. Flaherty held positions at global companies including GE Capital, Credit Suisse, Goldman Sachs and PaineWebber.

Reporting to Mr. Sherr, Mr. Flaherty is responsible for leading the financial management strategy for the USTA and will play a key role in developing and executing financial and operational strategies, metrics and control systems to optimize the organization’s assets and to promote the growth of tennis. He will also play a central role within the organization, working closely with the other members of the executive leadership team and the board of directors to achieve ambitious organizational goals.

“I am excited to have the opportunity to be a strategic partner for Lew, the leadership team And board of directors and contribute to the growth of the great game of tennis, thereby strengthening the organization And optimizing the US Open, one of the most beautiful sporting events in the world, said Mr. Flaherty. I’m very excited to be part of a mission-driven organization that can do that have a positive influence on so many players and communities And Look I look forward to working closely with the sections to help them achieve their goals.”

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The United States Tennis Association is the national governing body for tennis in the United States. It is a non-profit organization with more than 700,000 members and invests 100 percent of its proceeds in promoting and developing the growth of tennis from the grassroots level to the professional level. The USTA also operates the USTA Billie Jean King National Tennis Center, which hosts the US Open every year.

A search agency for sports and entertainment

Nolan Partners is a leading executive search firm with a special focus on sports and entertainment. Since its founding in 2006, the company has appointed more than 750 executives across six continents and in more than thirty sports. Nolan Partners works on a global basis with clients ranging from world-renowned sports clubs, governing bodies, professional leagues, venues, agencies, universities, broadcasters and the major corporate organizations involved in sport. The company is based in London and also has offices in New York and Dallas. It is led by Paul Nolan, Global Chief Executive, and Chad Biagini, President. Nolan Partners was acquired by Excel Sports Management last year.


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Nolan Partners’ client portfolio includes Manchester United FC, Liverpool FC, beIN, Chicago Cubs, NBA, NFL, MLB, Washington Football Team, Wimbledon, Mercedes Formula One, PGA Tour, Breeders’ Cup, Los Angeles Clippers and the British Olympic Association . The business practice specializes in recruiting senior leaders such as chairmen, CEOs, C-suites and vice presidents. The performance practice identifies specialized technical/performance talent such as general managers, technical directors, sports directors and functional experts in scouting/recruiting, sports medicine, nutrition and sports science.

Related: A look into the world of sports recruiting

Contributed by Scott A. Scanlon, Managing Editor and Dale M. Zupsansky, Managing Editor – Hunt Scanlon Media

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