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Important factor in customer’s choice of mobile company: value, reception, spe

Good value for money, good reception and a fast surfing experience: these are the most important factors for customers when choosing a mobile operator, according to a study by a geocartographic group led by Prof. Avi Dagani and Dr. Rina Dagani.

According to the research, which was conducted in June last year and included a national and representative sample of the population, customers are also looking for reliable, honest companies that are run transparently, with good service and personal attention, as well as high-volume surfing packages and widespread infrastructure. Another interesting statistic that emerges from the research is that around a quarter of the public is considering switching mobile operator in the coming year, with this percentage being lowest among Partner customers.

The research shows that 41% of the public has heard of or is familiar with the Private 5G technology, while the main details that some could name about the technology are speed, a private network and 5G. The research was initiated by the communications group Partner, against the backdrop of the company’s latest mobile campaign that launched for the first time in Israel the mobile network The most advanced and secure in the world.

The company began automatically upgrading all its mobile customers to the new network, at no extra cost and while keeping their existing packages. All customers will benefit from the advantages of the new network: stability, security and encryption, continuity, high quality of voice and video calls and high capacity. Customers who subscribe to Generation 5 packages will also benefit from faster browsing speeds and a better service experience during congestion.



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