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How Web3 Prediction Markets Will Spice Up Things in Esports and Gaming

Sebastian QuinnFounder of the Web3 esports engagement platform Jasportswrites for Esports Insider about the transformative potential of blockchain-based prediction markets in the esports ecosystem.

How Web3 Prediction Markets Will Spice Up Things in Esports and GamingImage credit: Yesports

Let’s cut through the noise. We’re always talking about the next big thing in esports. New games, fancy tournaments, AR this, VR that. But I’m here to tell you about something that’s going to shake things up in a way we’ve never seen before: Web3 prediction markets.

Now I know what some readers might be thinking. “Prediction markets? Isn’t that just a fancy term for betting?” Well, yes and no. Of course, at its core we’re talking about people putting money (or tokens) on the line based on what they think is going to happen.

But when powered by blockchain technology and integrated into the fabric of esports and gaming, prediction markets go far beyond simply convincing people to buy a random token or bet their life savings on whether xXNoScope420Xx will take a headshot.

This is about fundamentally changing the way we engage with esports. This is about transforming passive viewers into active participants. This is about creating new forms of content. And this is even about reshaping the financial landscape of gaming.

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ESI Lisbon 2024

Where UGC meets prediction markets

We’ve all seen how user-generated content (UGC) has been a driving force in gaming for years. Platforms like Minecraft and Roblox have shown the incredible creativity and engagement that can be unlocked when you give players the tools to create their own experiences. Even the upcoming GTA 6 is jumping on the UGC bandwagon.

But what happens when we combine that creative freedom with the economic incentives of prediction markets? Suddenly, every player with a wild idea becomes a potential market maker. It’s not just about predicting who’s going to win the next big tournament. It’s about creating markets for the craziest, most specific in-game events you can imagine.

Imagine you’re watching your favorite Fortnite streamer — and they throw out a challenge. “I bet I can get 10 kills in the next 5 minutes.” Boom — instant prediction market. Viewers jump in and bet on whether or not the streamer will make it. As the game unfolds, the odds change in real time.

Or how about this: A Minecraft architect creates a market around whether they can build a scale replica of the Millennium Falcon before their stream ends. As the clock ticks down and construction progresses, viewers sit on the edge of their seats, their predictions hanging in the balance on every block placed.

This isn’t just idle speculation. It’s a whole new layer of engagement that turns passive viewers into active participants. The key here is that these markets aren’t limited to simple win/loss predictions. With the flexibility of UGC, we can create markets around virtually any in-game event or outcome.

This opens up a huge new space for engagement and interaction.

Yesports logoFounded in 2021, Yesports has built a Web3 engagement platform for esports. Image credit: Yesports

Rise of esports oracles

In the world of Web3 prediction markets, accuracy isn’t just about winning a bet, it’s about building a reputation. This is where the concept of ‘esports oracles’ comes into play.

In traditional sports betting, your track record of accurate predictions may earn you some respect among your peers, but it doesn’t necessarily translate into tangible benefits. However, in a Web3 ecosystem, we can create systems where your prediction accuracy directly impacts your influence and earning potential.

Here’s how it could work: Every time you participate in a prediction market, your accuracy is recorded on the blockchain. Over time, you build up a verifiable track record. As your accuracy improves, you can earn tokens that give you more voting power on future markets. You could gain access to exclusive markets or earn a larger share of the fees generated by markets you participate in.

This system creates a powerful incentive for participants to develop deep knowledge of the games, teams, and players they’re predicting. It rewards careful analysis and insight, rather than just luck. Over time, the most successful predictors can become influential figures in their own right, respected for their understanding of the esports landscape.

But this system also brings challenges. How do we prevent manipulation? What if a player or team tries to influence the outcome of a match to profit from a prediction market? These are complex issues that require careful consideration and robust safeguards.

One possible solution is to implement a time delay on high-stakes markets, similar to how traditional stock markets have circuit breakers to prevent extreme volatility. Another approach could be to limit the size of bets relative to the total market size, to prevent any single actor from having too much influence.

Visualization of Web3 (Shutterstock)Image via: Shutterstock

Integrating Esports with DeFi

When Web3 prediction markets in esports are integrated with the broader decentralized finance (DeFi) ecosystem, they open up entirely new financial possibilities.

What if your streak of predicting Dota 2 matches could be collateral for a loan? What if your rare Fortnite skin could be staked on a prediction of the next big esports tournament? We’re talking about creating an entire financial ecosystem based on gaming knowledge and skill. It’s like Wall Street and Twitch had a love child — and that child really loves blockchain.

The DeFi world is already experimenting with all sorts of wild financial instruments. Why not ones based on esports predictions? Your understanding of game mechanics, player psychology, and team dynamics can literally become a valuable asset.

A particularly innovative approach that is gaining popularity is the concept of no-loss prediction markets. These platforms allow users to participate in prediction markets using only the interest generated by their staked collateral. Such a model significantly reduces the risk for participants, as they cannot lose their initial stake.

Additionally, consider the concept of using your prediction market performance as collateral in DeFi protocols. If you have a proven track record of accurate predictions, that becomes a valuable asset. You can potentially leverage that track record to gain access to loans, earn yields, or participate in other financial products within the DeFi ecosystem.

This integration could also work the other way around. Holders of gaming-related NFTs or tokens could stake them on prediction markets, adding an extra layer of utility to these digital assets. A rare in-game item could become not only a collectible, but also a financial instrument that can be staked on prediction markets.

It creates a new financial layer on top of the gaming world, one where esports skills and knowledge can be directly converted into financial opportunities.

Yesports Digital CollectiblesYesports runs a marketplace for digital collectibles. Image: Yesports

E-sports 3.0

I’m not saying this is going to be easy. There are still hurdles to jump — regulatory issues, fairness concerns, the usual headaches that come with any new technology. But the potential here is too great to ignore.

For game developers, esports organizations, and platforms, it’s a given. Web3 prediction markets aren’t just coming; they’re going to disrupt the entire esports ecosystem. Those who get ahead of the curve will be the ones to shape the future of how we engage with competitive gaming.

We are entering an era where every viewer is a potential player in their own right — not on the virtual battlefield — but in the markets around it. It is a future where your understanding of the game, your ability to read players and predict outcomes, becomes a skill as valuable as a lightning-fast trigger finger.

So buckle up. The esports world as we know it is about to get a whole lot more interesting. And a whole lot more unpredictable.

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