ESL FACEIT Group and DHL Announce Multi-Year Partnership Extension

Logistics company DHL has announced a multi-year extension of its partnership with esports tournament organizer ESL FACEIT Group.

DHL therefore remains the official logistics partner of various esports events organized by ESL FACEIT Group.

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DHL particularly wants to increase its involvement in the Snapdragon Pro Seriesa multi-title mobile esports circuit. In addition to the Snapdragon Pro Series, the company will also support “multiple DreamHack gaming festivals” taking place around the world.

In addition to supporting matches, DHL will continue to manage the transportation of staging and broadcasting technologies needed to host events for multiple titles. In addition, the logistics company will integrate ESL broadcasts by sponsoring the MVP awards initiative.

ESL FACEIT Group‘s partnership with DHL is now in its sixth consecutive year after striking a deal with the tournament organiser in 2018. The most recent expansion of the deal took place in 2021 and included Counter-Strike and Dota 2 tournaments.

The tournament organizer continues to expand its partnership portfolio. In August, ESL FACEIT Group partnered with several Unilever brands and signed a multi-year deal with the World eSports Championshipan event organized by the World Esports Championship Foundation.

Rodrigo Samwell, Chief Commercial Officer at ESL FACEIT Groupspoke about the news: “The partnership with EFG has made DHL a brand that inspires gaming fans like no other.

“We see thousands of fans chanting ‘DHL’ at our live events, and the love the esports community has shown for DHL is nothing short of extraordinary. This support is a testament to the fact that EFG and DHL’s long-term joint strategy is resonating with the people who matter most: our fans.”