Colorado removes water-themed UCF game promo after hurricane response

A promotional flyer for the Colorado Buffaloes’ game against the UCF Knights received a backlash Friday… with football fans wondering why the social media post wasn’t kept in draft in light of Hurricane Helene – as it featured a star player knee deep in the water.

The Deion SandersThe show’s official X account shared the footage at 12:30 PM PT … in an attempt to indicate that there are 24 hours until kickoff from FBC Mortgage Stadium in Orlando.

The flyer was intended as a play on the star defensive back Cam’Ron Simon-Craig‘s nickname “Shark” … but given what the surrounding regions in the Southeast have experienced over the past day, many users felt the promo’s theme was insensitive.

The team apparently also had reservations about the post… because after being online for several hours, it has since been deleted.

At least 42 deaths have been reported as a result of the devastating storm… and millions were left without power.

Even though Orlando wasn’t nearly as affected as other Florida cities, it’s safe to say that some people felt it was best not to publish the water-themed flyer, even though it was created weeks if not months ago .

Silmon-Craig, however, didn’t seem too impressed with the flyer’s critics… and praised the Photoshop job on Instagram before it was removed from the platform.

“THIS IS GOING TO THE GAMEDAY EDIT COURT🦈👏🏽”