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Charge Glitter in New Gold

CLEVELAND, OH – The Cleveland Charge, the NBA G League affiliate of the Cleveland Cavaliers, have announced a brand overhaul that will see the Cavs adopt gold as a way to strengthen the team’s bond. The change follows the Cavs’ unveiling of their colors ahead of the 2022-23 season, which declared “Gold is Back.”

The gold threads are a perfect match for the team’s new home, Cleveland Public Auditorium, an ornate, neoclassical venue in the heart of downtown Cleveland. Public Auditorium, which hails from the Gilded Age, was built as part of a downtown revival, while the Charge’s move coincides with Rock Entertainment Group’s unveiling of the Cleveland Clinic Global Peak Performance Center.

“We’re excited to shine in Cavs gold,” said Rocco Maragas, Senior Vice President and Chief Operating Officer for the Charge. “With six Charge alumni playing on the Cavs Summer League roster, the partnership between the two has never been stronger. Updating our colors to align was the right next step.”

The Cleveland Charge have struck gold, and now you can too! To celebrate the Charge’s takeover of gold from the Cleveland Cavaliers, Charge fans can score tickets to the 2024-25 Home Opener for the atomic price of just $7.90, a nod to element 79 (GOLD!) on the periodic table. Plus, every fan will receive a mini Charge basketball featuring the new gold!* Get Your Tickets HERE.

*The 2024-25 Home Opener date and full season schedule will be announced by the NBA G League later this summer. Mini balls will be one ball for every two Charge tickets purchased, while supplies last. Details on how to receive your ball will be shared closer to the 2024-25 season.

Fans can stay up to date with the latest team news by following @ChargeCLE on X & Instagram and on Facebook at www.facebook.com/ChargeCLE.

And don’t forget, the Charge app is now fully integrated into the Cleveland Cavaliers mobile app presented by LECOM. Download the Cavs/Charge Mobile App from the Apple App Store or Google Play Store.

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ABOUT ROCK ENTERTAINMENT GROUP:

Rock Entertainment Group is the umbrella entity for the teams and venues that make up Dan Gilbert’s Rock Family of Companies. It includes the NBA Cleveland Cavaliers, the AHL Cleveland Monsters, the NBA G League Charge and the NBA 2K League’s Cavs Legion; the operation of Rocket Mortgage FieldHouse in Cleveland, Legion Lair Lit by TCP, home of the Cavs Legion in Cleveland, and Cleveland Clinic Courts – the Cavaliers’ training and development center in Independence, Ohio. As the unified brand platform, Rock Entertainment Group formally connects multiple sports, venues, music and content properties to better position them collectively for collaboration, growth and new opportunities, while tirelessly creating amazing experiences for fans, teams, partners, stakeholders and thousands of personnel across its full spectrum of properties.

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