Apple is starting to take smart glasses more seriously, the report shows

While the Apple Vision Pro has struggled to take off, Meta’s smart glasses continue to gain popularity. Although the first device is more sophisticated and technologically advanced, users are apparently looking for a simpler vision that doesn’t weigh, cost or do as much. The iPhone maker now realizes that and is reportedly investigating some of its employees over the matter.

According to BloombergApple is collecting feedback from certain employees about the current smart glasses on the market, such as the Ray-Ban Meta. While this suggests that the Cupertino company is making progress with its plans for smart glasses, rumors indicate that a consumer product is likely many years away. After all, Apple rigorously tests prototypes to ensure a product’s quality, especially when exploring a new device category.

In addition to the smart glasses, Apple may also have considered a more affordable Vision Pro model that sacrifices certain elements, such as the outer screen, to lower the price. However, leaks suggest that the device won’t be launching anytime soon. So those looking for a cheaper headset or smart glasses from the tech overlord will have to wait indefinitely.

In the meantime, Apple appears to have been working on the Vision Pro 2. If the recent rumors turn into reality, Apple could release an upgraded edition powered by the unreleased M5 chipset sometime next year. While prices haven’t been leaked, we can assume the cost will be similar to its predecessor, which starts at $3,499.