American Exchange Group Acquires Island Surf Company

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American Exchange Group has acquired shoe brand Island Surf Companythe company announced Tuesday in a press release. Joe O’Brien, the nautical-themed footwear brand’s current president and CEO, will continue to lead it after the deal.

“We are excited to join forces with American Exchange Group,” O’Brien said in the press release. “This acquisition marks a new chapter for Island Surf Company, allowing us to expand our footprint and bring our coastal-inspired footwear to a wider audience.”

Accessories conglomerate American Exchange Group oversees the design, manufacturing, licensing and wholesaling for multiple brands, including Aerosoles, which acquired it in 2022And White Mountain Bootswhich it took over last year.

“The synergy between White Mountain and Island Surf Company allows us to expand the brand’s reach and transform it into a complete lifestyle brand,” Alen Mamrout, CEO of American Exchange Group, said in the press release. “There are extensive opportunities to expand Island Surf Company into multiple categories through strategic licensing, leveraging our shared resources and expertise to maximize its impact and market appeal.”

American Exchange Group is privately held and its owned and licensed brands include Adrienne Vittadini, Danecroft, Southpole and Mudd.

“We view this acquisition as a strategic move to expand our market position and introduce Island Surf Company’s innovative product lines to our established network of retailers,” said Steve Velasquez, Chief Strategy Officer of American Exchange Group, in the press release. “This move is part of American Exchange Group’s broader strategy to deepen our commitment to delivering products that meet the evolving needs of our customers.”